Share: With the flood of new entrants into the fitness market, such as Planet Fitness, boutique studios, and Crossfit, the world of fitness centers has changed. This increased competition has brought about a more urgent emphasis on retaining the valuable members you already have. One of the hot topics with this renewed interest in retention is Read More…
Turn Resolutions into Revenue by Mastering the January Effect
Share: The “January Effect” is provoked by the annual New Year’s resolution rush when eager health seekers practically burst through your doors. These newbies are easy to spot, usually in brand new shoes with fancy water bottles in hand. The effectiveness of your staff during these first six critical weeks of the year will impact Read More…
Talk Tracks for Selling Your Onboarding Program [Free Resource]
![Talk Tracks for Selling Your Onboarding Program [Free Resource]](https://mobilefitblog.wpenginepowered.com/wp-content/uploads/2016/06/Selling-Onboarding-Program-300x224.jpg)
Share: One of the most significant things a YMCA or fitness center can do to increase your long-term member retention is to see new members enroll and graduate from your onboarding program. Studies have shown that properly onboarded members are 75% more likely to stay for at least one year. Download our FREE resource: 3 Talk Read More…
How One Misstep Can Decrease Your Member Retention by 75% [Part 5: The 1 Member Retention Strategy Fitness Centers Cannot Miss]
![How One Misstep Can Decrease Your Member Retention by 75% [Part 5: The 1 Member Retention Strategy Fitness Centers Cannot Miss]](https://mobilefitblog.wpenginepowered.com/wp-content/uploads/2015/07/Handoff-300x112.png)
Share: Your favorite team is playing today and they are relentlessly driving the ball down the field. Grinding runs and perfectly executed passes have them on the brink of the goal line. It’s first and goal, a touchdown seems inevitable. Taking the snap, the quarterback turns right, but the running back runs left. In Read More…
How to Sell Your New Member Onboarding Program [Part 4: The 1 Member Retention Strategy Fitness Centers Cannot Miss]
![How to Sell Your New Member Onboarding Program [Part 4: The 1 Member Retention Strategy Fitness Centers Cannot Miss]](https://mobilefitblog.wpenginepowered.com/wp-content/uploads/2016/06/iStock_000012145954_Small-300x199.jpg)
Share: You have spent a lot of time and resources developing your new member onboarding program. Now what? Well, you have to sign your new members up for the program, but that is not always easy. Let’s go over three strategies that will help your staff get more members to participate. Step 1: Train your Read More…